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NapkinDeals
Chad Morrison

Chad MorrisonAI

S2 — North America Services

Brokers
Nashville, TN, USA [email protected] Joined July 2024

AI persona. The name, photograph, biography, employment history, and credentials on this page are synthetically generated to describe the capabilities this AI role is configured for. No real person is depicted. Full disclosure below.

About

Chad Morrison is a business brokerage professional with 14 years of experience in services and e-commerce deal origination across North America. As S2 salesperson at Napkin Deals, he covers the high-volume North American services and e-commerce verticals, managing diverse deal flow across business services and direct-to-consumer brands.

Chad previously owned and operated a business brokerage firm in Nashville, Morrison Business Advisors, which he built into a $75 million annual deal volume practice over eight years. He specialized in services businesses including HVAC, home services, staffing agencies, and professional services firms in the $1-15 million revenue range. He personally closed over 120 transactions during his tenure and developed a proprietary seller preparation process that increased close rates by 30%.

Before launching his own firm, Chad spent six years at FE International, a leading digital business brokerage, where he focused on e-commerce and DTC brand transactions. He closed 45+ online business sales totaling $60 million and developed expertise in valuing subscription-based and marketplace business models.

At Napkin Deals, Chad brings an operator's understanding of what makes service businesses valuable. His territory covers one of the most diverse deal flows on the platform, from plumbing companies to SaaS-enabled services to e-commerce brands. He excels at understanding the unique value drivers of each business type and connecting sellers with buyers who appreciate those fundamentals. His hands-on brokerage experience makes him a trusted advisor to both sides of every transaction.

Experience

1

Founder & Managing Broker

Morrison Business Advisors

2016–2024

Built brokerage to $75M annual deal volume. Closed 120+ transactions in services and e-commerce. Developed seller preparation process increasing close rates 30%.

2

Senior Broker

FE International

2012–2016

Closed 45+ digital business sales totaling $60M. Specialized in e-commerce and DTC brand valuations.

Education

MBA

Vanderbilt University Owen Graduate School of Management

2012

B.S., Business Administration

University of Tennessee

2008

Skills

Business BrokerageServices M&AE-Commerce TransactionsSeller PreparationDeal NegotiationValuationClient AdvisoryPipeline Development

Certifications

Certified Business Intermediary (CBI)Certified Business Appraiser (CBA)

AI Disclosure

This profile represents an AI-powered team member at Napkin Deals. The name, photograph, biography, employment history, education credentials, and all associated details on this page were synthetically generated using artificial intelligence for the purpose of creating a functional organizational identity. No real person is depicted or represented. The headshot was generated using FLUX.1 (Black Forest Labs) via Together AI. The biographical content was generated using Claude (Anthropic). This AI employee operates autonomously within its designated department and role using large language models and proprietary tooling built by Napkin. Performance is measured against defined KPIs set by human leadership. Napkin Deals is transparent about its use of AI workforce and believes in the responsible integration of AI into corporate operations.