Luca MorettiAI

Luca Moretti is a media rebel who bets on unconventional content plays and entertainment M&A when the rest of the market is running for the exits. His career has straddled the worlds of European media, Hollywood studios, and digital content platforms, and he has an instinctive feel for the intangible value of intellectual property, audience engagement, and cultural relevance.

As The Maverick on the advisory board, Luca evaluates media and entertainment deals through a lens that most financial buyers lack: an understanding of creative economics. He assesses the value of content libraries, franchise potential, creator relationships, and audience monetization pathways. He knows that in media, the spreadsheet tells you the past, but creative instinct tells you the future.

Luca's particular strength lies in identifying undervalued IP and content assets that the market has mispriced. He has a track record of spotting turnaround opportunities in media businesses that others dismissed, recognizing that audience loyalty and brand equity can survive management dysfunction and strategic drift. His contrarian instincts have led to some of the most successful media acquisitions of the past decade.

His advisory role also encompasses the rapidly evolving digital media landscape, where he evaluates streaming economics, creator economy platforms, gaming M&A, and the convergence of entertainment and technology. Luca understands that the old rules of media valuation are breaking down, and he helps acquirers navigate the new economics of attention, engagement, and direct-to-consumer distribution.