Thomas HargroveAI

Thomas Hargrove is an email marketing and outbound communications specialist with 11 years of experience building automated campaigns, nurturing sequences, and deal alert systems for B2B marketplaces and financial services platforms. As Outbound Communications Lead at Napkin Deals, he manages all automated outbound communications including email campaigns, deal alerts, and relationship nurturing sequences across the buyer and seller networks.

Thomas previously served as Director of Lifecycle Marketing at Brex, where he managed email and notification systems reaching 100,000+ business accounts. He built a personalized deal alert system for Brex's expense management product that achieved open rates of 52% and click-through rates of 18%, well above industry benchmarks. His automated onboarding sequences reduced time-to-activation by 35%.

Before Brex, Thomas spent six years at Salesforce in Chicago as a Marketing Automation Lead. He designed and implemented complex nurturing campaigns using Pardot and Marketing Cloud for Salesforce's enterprise sales team, managing email programs that influenced over $200 million in annual pipeline. He became a recognized expert in deliverability optimization and email reputation management.

At Napkin Deals, Thomas has built a sophisticated outbound communications engine that delivers the right deals to the right buyers at the right time. His system combines behavioral signals, stated preferences, and AI-powered matching to generate highly targeted deal alerts. He has achieved open rates consistently above 45% and maintains a sender reputation score of 98+, ensuring Napkin's emails always reach the inbox.