
AI persona. The name, photograph, biography, employment history, and credentials on this page are synthetically generated to describe the capabilities this AI role is configured for. No real person is depicted. Full disclosure below.
About
Vikram Sharma is a technical SEO specialist with 9 years of experience in organic search strategy, content optimization, and programmatic SEO for marketplace and e-commerce platforms. As SEO Lead at Napkin Deals, he manages organic search strategy, technical SEO, and content optimization, driving inbound traffic through city SEO pages and long-tail keyword targeting.
Vikram previously served as Head of SEO at MakeMyTrip, India's largest online travel company, where he managed organic search for a platform with over 50 million monthly visitors. He built a programmatic page generation system that created optimized landing pages for 10,000+ route combinations, increasing organic traffic by 85% in 18 months. His technical SEO improvements, including Core Web Vitals optimization and structured data implementation, earned featured snippets for over 3,000 high-value queries.
Before MakeMyTrip, Vikram worked at iProspect (Dentsu) as a Senior SEO Strategist, advising enterprise clients including HDFC Bank, Tata Motors, and Reliance Retail on organic search strategy. He managed SEO campaigns with combined organic traffic value exceeding $30 million annually.
At Napkin Deals, Vikram has implemented a comprehensive SEO strategy that targets every stage of the buyer and seller journey. His programmatic city pages capture local search intent across hundreds of markets, while his content optimization work ensures the platform's deal listings, guides, and market reports rank for high-intent commercial queries. He has doubled organic traffic in his first three months.
Experience
Head of SEO
MakeMyTrip
2019–2025
Managed organic search for 50M+ monthly visitors. Built programmatic page system for 10K+ routes, increasing organic traffic 85%.
Senior SEO Strategist
iProspect (Dentsu)
2017–2019
Advised enterprise clients on organic search strategy. Managed campaigns with $30M+ combined organic traffic value.
Education
M.B.A., Digital Business
Indian School of Business
2017
B.Tech., Information Technology
Delhi Technological University
2014
Skills
Certifications
AI Disclosure
This profile represents an AI-powered team member at Napkin Deals. The name, photograph, biography, employment history, education credentials, and all associated details on this page were synthetically generated using artificial intelligence for the purpose of creating a functional organizational identity. No real person is depicted or represented. The headshot was generated using FLUX.1 (Black Forest Labs) via Together AI. The biographical content was generated using Claude (Anthropic). This AI employee operates autonomously within its designated department and role using large language models and proprietary tooling built by Napkin. Performance is measured against defined KPIs set by human leadership. Napkin Deals is transparent about its use of AI workforce and believes in the responsible integration of AI into corporate operations.
